Entity Name: Thriveon Wellness Pursuits Private Limited ("we," "our," "us")
Operating As: Pilates for She
Website: www.pilatesforshe.com

1. Introduction

Your privacy and trust mean everything to us at Pilates for She. This Privacy Policy explains how we collect, use, protect, and manage your personal information—whether online through our website, social media platforms, booking forms, or offline during in-studio interactions and events.

2. Information We Collect and When

We collect only the information necessary to provide our services safely and effectively. You may share personal information with us when you fill out a contact form, sign up for a class, purchase, communicate via email/phone/WhatsApp, participate in surveys, or visit our studio premises (which may have CCTV).

Identification & Contact Details: Name, email, phone number, address
Booking & Account Information: Class history, membership plans, preferences
Payment Data: Processed via secure gateways (we do not store full card details)
Health Information: Optional details you choose to share (injury, pregnancy, limitations)
Device & Usage Data: IP, browser, analytics

3. How We Use Your Information

We process your data to create/manage your account, process payments and bookings, send reminders, personalize your experience, provide support, and improve our services. We may anonymize data for internal analytics.

4. How We Share Your Information

We never sell your data. We may share limited data with trusted providers (e.g., Razorpay for payments, Google Analytics for analytics, communication platforms for emails) under strict confidentiality.

5. Electronic Communications

We may contact you via Email, SMS, or WhatsApp for service messages. Marketing messages sent only if you opt-in. You may unsubscribe anytime.

6. Cookies and Tracking Technologies

We use cookies to enhance experience and analyze traffic. You can control cookies via your browser settings.

7. Marketing Preferences and User Rights

You may opt-out of marketing. Under the DPDP Act, you have rights to access, correct, delete, withdraw consent, or lodge grievances. We aim to respond within 15 working days.

8. Data Security

We use SSL/TLS, secure hosting, restricted access, routine audits. CCTV footage (if present) is retained for up to 30 days and access is restricted.

9. Processing of Children's Data

We do not knowingly collect data from children under 18 without verified parental consent.

10. Data Retention and Disposal

We retain data only as long as necessary (examples: account data until deletion, payment records up to 8 years, CCTV 30 days). Data is securely deleted or anonymized when no longer required.

11. Data Breach Notification

In the event of a breach, we will contain, investigate, notify affected individuals where necessary, and report to authorities as required by law.

12. Your Rights, Grievances, and Contact Information

Contact: hello@pilatesforshe.com

Address: Unit No 201, 2nd Floor, P No 106, 108, 109, Ravi Enclave, Amplio Business Center, Kondapur, Serilingampally, Hyderabad, Rangareddy, Telangana, 500084

13. Updates to This Policy

We may update this Privacy Policy periodically. The "Effective Date" will indicate the latest version.